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April 03, 2020 #MINNAatHome

#MINNAatHome : People We Love — Holly Howard

We chatted with Holly Howard, Sara's business advisor, about how her home has become a sanctuary for recharging and finding inspiration. Holly's presence as a guiding voice through the ups and downs of owning a small business has always been invaluable, but during these tough times in particular she's been an immense support for this community. She recently put together a 3-hour webinar on managing a business through a crisis, something so many of us are having to learn in the face of the COVID-19 pandemic.

We feel so lucky to know Holly! Check out the full story for the importance of staying open-minded, plus some really cute cat pictures.

What do you do? What inspires you? 
I would say that silence inspires me which is hard to find in the city but why I put so much thought into my home. I'm a business consultant and spend most of my working time with individuals and problem solving so having a sanctuary to come home to and recharge is really important. 

How would you describe your creative practice? 
Highly disciplined. I can't create unless I'm in a clear space which usually requires me to be healthy physically and mentally and organized in my personal surroundings. It took me decades to get here, but I realize that for me discipline is the root of allowing my creative vision to come through. 

What are three words to describe your aesthetic? 
colorful, joyful, geometric. 

At MINNA we believe in creating beautiful, ethically made products and using business to do good - how do these concepts relate to or inspire your life?
I love purchasing from MINNA because there's so much transparency and connection to the maker of the product. 

What about your home makes it feel like home? What is a favorite memory of yours in your home? 
Maybe my favorite memory is yet to be made?! I'd say what make it feel most like home is how much of our personal work surrounds us. My husband is a photographer and we have some of his images, but also works by great photographers like Roe Ethridge and Eugene Atget. I also have work that was gifted to me when I was a music therapist that I really treasure. 

What's the best piece of advice you've ever received? 
Stay flexible - which I now interpret as stay open-minded. We might think that having a vision and staying open-minded are at odds with each other, but they aren't. Usually, once we tap into our vision, we must open our mind to the realm of possibilities to achieve it.